There's no "X" Like HOMEX!!
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We shot a 30 second and 60 second Homex commercial for TV and the web last month. This is the 30 second version of the commercial starring our regular celebrity Cynthia Popper. Homex provides pre-paid scheduled home maintenance. It is a great product for new home owners and people that just don't have the time to perform routine maintenance themselves. We shot the commercial at the beautiful home of the president of Homex, Joseph Barghouthi. Because we shot in the clients home and didn't have to rent a studio, we were able to keep the cost of this commercial under $5K.
For production, we shot on a Panasonic HVX 200a, using a Zeiss 35 MM lens which gives it that nice soft film like look. It was shot at 720P and we edited on Final Cut Pro 6.0
The shoot went so well, and Joseph was so accommodating that Evolve Media ended up shooting the FedMod commercial there a couple of weeks later.
Tommy Maples
Labels: Commercial, Evolve, Francisco, homex, Media, Production, San, tv, Video











